Gesa Credit Union this week announced a partnership with Centralia College to launch a new co-branded Affinity Debit Card.
With every swipe, Gesa members will help raise funds that directly support student scholarships and make higher education more attainable at no additional cost to them, a news release from Gesa Credit Union stated.
“We’re very excited to launch this new partnership with Gesa Credit Union,” said Dr. Robert Cox, vice president of student services at Centralia College. “The funds raised through the new Affinity Debit Cards directly support student scholarships and make higher education more attainable. They’re a great opportunity for parents, alumni and community members to flash some Blazer pride and support students without having to do anything special or changing their habits. Plus, we’re looking forward to some special Gesa nights with our sports teams and other fun opportunities to get involved on campus in the coming year.”
This partnership is Gesa’s first collaboration with Centralia College. It expands the community programs and resources now available in Southwest Washington following Gesa’s acquisition of Security State Bank earlier this year and reflects the credit union’s continued investment in local education, the news release stated.
“At Gesa, we’re committed to giving back to the communities we serve, and we’re honored to partner with Centralia College to launch the community’s first Affinity Debit Card,” said Brandon Allison, vice president of community impact. “We’ve seen the incredible impact these partnerships have had across the region, and we’re thrilled to bring that same positive change to Centralia. We look forward to building lasting relationships with the community, students and educators as we work together to support future generations.”
Since its launch in 2015, Gesa’s Affinity Debit Card Program has generated more than $2.2 million for partner school districts and universities across the Pacific Northwest. This year marked the program’s largest annual giveback to date, with a record $440,000 awarded to 31 partner school districts, according to the release.
Gesa’s co-branded Affinity Debit Cards are available at Gesa Credit Union and are free to Gesa members with a checking account.
For a full list of Gesa’s Affinity Cards, which support K-12 schools, colleges, universities and more, visit www.gesa.com/product/affinity-cards/.
