Microsoft has a new look. The company just took the wraps off its new corporate branding. Replacing previous logo is a staunch, four pane colored window very reminiscent of the grid layout scheme found in Microsoft's latest products. Microsoft is also spelled in a simple, bond font -- mostly likely Segoe.
The new grid clearly reflects Microsoft's latest design language started first with the Zune and later adapted by the Xbox 360, Windows Phone and most recently, Windows 8. It's clean, simple, and also like Windows 8, most people will probably hate it.
The outgoing logo was 25 years old. This new version, Microsoft's fifth corporate logo, is the first to incorporate a Windows-like logo alongside Microsoft's name. Previous editions simply spelled out Microsoft. As noted by the SeattleTimes, this latest version includes a subtle nod to the original 1975-1979 logo by connecting the F and the T.
This story originally appeared in TechCrunch.
